About Stevinson Automotive

Learn more of our proud history of selling and servicing cars.

The History of Stevinson Automotive

In August 2020, Stevinson Automotive celebrated its 59th year of business in Colorado. We’re very proud of our half-century of selling and servicing cars to generations of satisfied Coloradans, and thought you may enjoy learning a little more about the history of Stevinson Automotive.The Stevinson story began in 1962 when our parents, Chuck & Pat Stevinson left their friends and family in Kansas City and headed west by wagon (well, a station wagon) to Golden, Colorado to purchase a small and struggling Chevrolet dealership. Chuck coined Stevinson Chevrolet as the only Chevy dealer on Ford Street, and spent the next eight years growing the small franchise into the foundation for what would become one of Colorado’s preeminent automotive and real estate development companies.

Stevinson Automotive

Toyota and Jaguar Join the Stevinson Family

In the late 1960s, Chuck became interested in a new generation of smaller, fuel-efficient imported automobiles after taking a ride in a friend’s Volkswagen Beetle. Convinced the small car wasn’t just a fad, Chuck sought out other imported automotive brands that were looking to expand to Colorado and opened his first Toyota dealership in 1970. The public knew very little about Toyota in those early years, but with Chuck’s strong marketing acumen and salesmanship the new venture grew quickly.

In 1972 the Stevinson family of franchises expanded again, with the acquisition of Crest Motors (now known as Stevinson Imports). Originally a Toyota/Volvo, Jaguar/British Leyland dealership, Stevinson Imports dabbled in such exotic brands as Lotus before evolving into its present day offering of Porsche & Jaguar, located on South Broadway in Littleton.

The following year (1973), Stevinson Chevrolet relocated from its original location on Ford Street in Golden to a modern new facility on the corner of Colfax and Indiana. At the time of its opening, Stevinson Chevrolet was the largest Chevrolet facility in the Rocky Mountain Region, and boasted an array of technical advances and Customer amenities never before seen in Denver.

Colorado’s First Lexus Dealership

In 1976, Stevinson expanded again by relocating our second Toyota franchise, which is now known as Stevinson Toyota East in Aurora. Since opening, we’ve remodeled the Toyota East facility and expanded to 54,000 square feet on ten acres.

1989 was the year that Stevinson was selected as one of the first of 60 Lexus dealers nationwide. It was then that Stevinson Lexus of Lakewood opened as Colorado’s first Lexus dealership. Lexus was a virtual unknown in the luxury automotive segment, but quickly grew to the industry’s leading luxury automotive brand thanks to a winning combination of engineering excellence, reliability and outstanding Customer service.

In 2004, Stevinson Automotive added two Scion franchises to our portfolio, Scion East in Aurora and Scion West in Lakewood. Scion was the new youth-oriented brand from Toyota which launched with the unique Scion xB, a small but surprisingly roomy four door urban vehicle. 2004 was also the year Stevinson Toyota West moved to a modern 110,000 square foot facility on the corner of W. 6th Avenue and Indiana. The new building greatly expanded our capacity to sell and service Toyotas with 15 acres of space and 64 service bays.

In 2005 Stevinson Chevrolet moved to a newly renovated facility directly across the street from its former location. The new address increased the dealership’s size to 91,000 square feet on 17 acres with 51 service bays.

Say Hello to Hyundai

The following year Stevinson moved north with the opening of Stevinson Lexus of Frederick on July 15, 2006. Stevinson Lexus of Frederick established a new standard for Customer amenities and service, and has quickly grown to the leading luxury automotive retailer in northern Colorado.

As we celebrated our 50th year, Stevinson welcomed Hyundai to the dealership group. The rapid growth of the Hyundai brand is very reminiscent of the success our family enjoyed with Toyota in the 1970s. Since 2012, Stevinson Hyundai has given the residents of Longmont and Northern Colorado great service and dependable vehicles.

For decades, our Jaguar and Porsche franchises shared the same dealership and were known as Stevinson Imports. That all changed in July of 2020 when Porsche Littleton opened for business. With a state-of-the-art service department, luxurious customer amenities, private delivery bays, a full-service detail center and the biggest digital screen on south Broadway, Porsche Littleton will be Colorado’s premier Porsche dealer for many decades to come.

Today, we operate six automotive franchises from eight locations across Colorado with plans for continued growth and expansion.

Fifty-Nine Years and Still Going Strong

As we look back on our 59 years in Colorado, we credit our success to over 600 employees and their families (many of whom have over 25 years of service with the company) and our wonderful Customers. My family built our business on the simple principle of treating every Customer as if they were a guest in our home, and delivering a little more than expected. The same principles Chuck Stevinson founded our business upon in 1962 are still what guide us today; we remain committed to these ideals because they are an integral part of our family business history and have formed the foundation of our family’s success.

As the automotive industry continues to evolve in the future, we are proud to be family-owned and operated. On behalf of my family and more than 600 Stevinson associates, it’s been both our privilege and pleasure to serve the automotive needs of Coloradans.

Sincerely,
Kent P. Stevinson
President
Stevinson Automotive, Inc.

High Quality Facilities and Amenities

Fresh and inviting, all of our showroom and waiting areas are stylishly-appointed with contemporary furnishings, fresh flowers and plush seating. As an honored guest, your comfort and convenience is paramount, and we’re extremely focused on every last detail of your visit. Amenities include flat-screen televisions, spacious Wi-Fi enabled work stations, children’s play areas and beverage stations.

Community Outreach in Denver

Stevinson Automotive has been committed to giving back to the greater Denver area since 1962. We feel lucky to be able to use our dealerships to connect with a wide range of charities, schools, churches, non-profits, and businesses across the state. Doing so creates a sense of community and ensures we all continue to serve the people of Colorado day after day. In total, Stevinson Automotive includes seven dealerships throughout the greater Denver metro area: Stevinson Toyota West, Stevinson Toyota East, Stevinson Lexus of Lakewood, Stevinson Lexus of Frederick, Stevinson Chevrolet, Stevinson Hyundai of Longmont, and Stevinson Imports. Below are some of the organizations we currently sponsor and have sponsored over the years.
 

Join Our Team

As a Stevinson Automotive associate you’ll play a critical role in delivering our promise of fast fair and friendly service in helping us win over the customers for life. And along the way I hope you’ll find that Stevenson is a great place to develop a rich a rewarding career that you’ll enjoy for years to come. In an industry that is constantly changing, we’re proud to be a family owned and operated business that understands that our associates and our customers are our two greatest assets. This is true when we started over 50 years ago and it’s true today. That is how we will continue to be successful into the future a future there’s bright with opportunities for you.
 

 


 

The Stevinson Way

Our commitment to providing excellent customer service is the reason for our success today

 

Fast

We remain optimistic and determined. We are persistent in resolving challenges. We strive to actively innovate in all we do.

Fair

We are accountable for our behaviors and take ownership of each experience we provide. We honor our commitments and strive for excellence.

Friendly

We value everyone and treat people with respect. We create a friendly, inviting work environment with a genuine spirit for serving and caring for others.

 

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(303) 232-2006

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1726 Cole Blvd, Suite 300 • Lakewood, CO 80401

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Stevinson Automotive 39.737471, -105.157611.